Ivan Zoot's Andis Adventures in Clipping Cutting ... http://www.andis.com/USA/blog/ Andis Company hair clipping expert Ivan Zoot's blog. World-record holder for the fastest professional haircut. en-us Copyright 2009-2010, Andis Company Thu, 18 Mar 2010 8:31:06 AM EST Andis Company blog In house The Andis Academy on the road comes to Charleston, SC on April 14,2010. Ivan Zoot will present a day of 4 hours of solid Andis education and information. The morning session is a 2 hour technical cutting program featuring 3 cutting concepts. The afternoon features a 2 hour business building class, non technical, hot to grow your business... great stuff. Space is limited. There are only about 50 tickets left as of today. Click <a href="http://www.profilecorporate.blogspot.com/">here for more information and to register</a>. Andis tools and equipment will be available for purchase, new and HOT tools at GREAT show deal prices. 18 Mar 2010 Here is your Ivan Zoot / ClipperGuy / Andis clipper tip of the week for week 12, 2010. Test Drive - Check and replace the blade drive annually, to insure peak performance. This tip refers primarily to high powered, rotary motor, detachable blade clippers. The blade drive is a small and very inexpensive part. it is easily replaced. This is a small price to pay in time and a part to insure the peak performance of your quality tool. watch for a YouTube vid soon on how to change this part. In <a href="http://www.andis.com/USA/pdf/ServiceParts/67356.pdf">this drawing </a>the blade drive is part number 22. 17 Mar 2010 I love inspirational quotes. I save them. I share them. One of my favorite sources of inspiration is Og mandino. I stumbled upon a web site with a treasure trove of Og mandino quotes. I will share a few here from time to time. The Og Mandino book The Greatest Salesman in the world has always been one of my favorites. http://www.amazon.com/Greatest-Secret-World-Og-Mandino/dp/0553280384/ref=sr_1_6?ie=UTF8&s=books&qid=1268764180&sr=8-6 Here is the link for that book. Warning... The book does have a pretty strong religious angle... Just a warning... the book is great... even if it is not your religion of choice. The message is still solid. This weeks quote: Act now. For now is all you have. 16 Mar 2010 This is your Ivan Zoot / Andis word of the week for week 12, 2010. This week is the letter J Jarhead - A high and tight military haircut in which the upper interior is cut in a short uniform and blended way up past the crestline. Gets its name from having the look of the screw-on lid of a mason jar. Here is a pic of a http://farm1.static.flickr.com/39/87305604_8e9919e667_o.jpg jarhead hair cut. Not the best image I coould find, but, you get the idea. If you like the word of the week, but do not want to wait for thenext 10 years to have 'em all. Click this link to buy the entire book. http://www.blurb.com/bookstore/detail/334204?utm_source=widget ClipperGuy Says... Talk the Talk by Ivan Zoot (ClipperGuy <object width="450" height="300"> <param name="allowFullScreen" value="true"></param> <param name="allowScriptAccess" value="always"></param> <embed src="http://www.blurb.com/assets/embed.swf?book_id=334204" type="application/x-shockwave-flash" width="450" height="300" allowfullscreen="true"></embed> </object> 15 Mar 2010 Here is your Ivan Zoot / Andis clipper business builder tip of the week for week 11, 2010. Send postcards - Once you have begun capturing client information, use it. Thank you postcards for new clients are a nice touch. Reminder postcards for prebookers reduce no-shows. Discount postcards for referrers of new clients help to keep the referrals coming. They are fast and easy to complete and they are less expensive than letter stamps too. You can fill out all the cards for the day just before you leave and pop them in the mail on the way home. Your local copy shop can print them up very inexpensively. You can use fill-in templates to keep it simple. In this day of extreme high tech, a little low tech can go a long way. Post cards are as old as the Pony Express, but still just as effective. Here is the <a href="http://www.blurb.com/bookstore/detail/215247">link to the entire 52 weeks of tips in my road map to barbering greatness book</a> if you are not interested in waiting all yer for all of them. 12 Mar 2010 Here is your Ivan Zoot / Andis clipper tip of the week for week 10, 2010 Snap On - Always engage a detachable blade on a clipper when the clipper is running. This avoids damaging the drive pin. High powered, detachable blade clippers are more popular than ever... and there are a few important points that are different than on the kinds of clippers. This tip for proper blade engagement is one of them. My reminder is On, On / Off either. You put a blade on when the clipper is on. You can take a blade off when the clipper is on or off... but on, on. Here is a Youtube video on just this subject. <a href="http://www.youtube.com/watch?v=frRDJ80_fcE">watch</a>! 11 Mar 2010 Here is your Ivan Zoot / Clipperguy / Andis clipper word of the week for week 11, 2010. We are up ot the letter I. Induction Cut - An all-over 000 clipper cut. Gets its name from the haircuts received on induction day into the U.S. Military. Slightly shorter than a burr cut. Slightly longer than a dry shave. Welcome to boot camp. This one is a fave with home hair cutters the world over. This is also known as an OOPS cut. You try a hair cut. OOPS. Things do not go well. You take it all down and start over. This is your hair cut. If you like the vocabulary words, but are not patient to wait for them all one at a time... You can buy the entire book. ClipperGuy Says... Talk the Talk. This is my complete clipper cutter vocabulary book. Available here. Along with all 4 of my other titles. Sop now. Buy 'em today This is the <a href="http://www.blurb.com/bookstore/detail/334204">link for the Talk the Talk book</a>. This is the <a href="http://www.blurb.com/bookstore/detail/215247#author-bookshelf">link for my bookstore</a>. have a great day! 8 Mar 2010 Here is your Ivan Zoot / Andis business builder tip of the week for week 10, 2010. Brand yourself - Building a business is all about building a brand. There are lots of clipper cutters out there and lots of places to get clipper cut. You need a name. You need a logo. You need a unique point of difference. You need to set yourself apart, distinguish yourself from all the others out there. Once you have a name, a logo, and a unique selling proposition you need to sell it. Find interesting ways to generate attention for yourself and your brand. Find places to display your logo and connect with current and potential customers. There are libraries filled with books on how to do these things. Get busy. All the ideas and information you need are available for free. I am ClipperGuy. Who are you? If you want all the tips for all the weeks, but you do not want to wait a full year... <a href="http://www.blurb.com/bookstore/detail/215247">Click here for the link to my ClipperGuy 52 weeks book</a>. Buy it and have the whole year, the 52 week road map to barbering greatness in your hand. 5 Mar 2010 Hello. Here is your Ivan Zoot / Andis Clipper cutting vocabulary word of the week for week 10, 2010. This week we are at the letter H... There are a lot of H words in the Hair business. Hands-On Workshop - A clipper cutting class in which participants watch a demonstrated technique and then attempt to replicate it on a model or mannequin on the spot. I/we do not do nearly enough of these each year... and that is too bad since this is the best way to learn clipper cutting. The next one coming up is on Saturday, June 5, 2010 in Orlando, FL in advance of the Premiere Beauty Show. Go <a href="http://premiereshows.com/" target=new >here</a> for more information and to resister for this hands-on workshop. Space is limited. Do not wait to sign up. 3 Mar 2010 Just sharing what I am reading. I read this. You should too. Seth Godin. I have read lots of his stuff. I do not seem to have read them in order as this is his latest ... and I have now started another form him which is an earlier work. I can not keep track.., but I do not miss anything he writes. basic premise... be a linchpin, not just a cog i the machine. Do not take this the wrong way... but, I believe on this one he was preaching to the choir. I think I am a linchpin. Are you? Link is <a href="http://www.amazon.com/Linchpin-Are-Indispensable-Seth-Godin/dp/1591843162/ref=sr_1_1?ie=UTF8&s=books&qid=1267557568&sr=8-1">here for the book on Amazon</a>. 2 Mar 2010 Hello. Here is your Ivan Zoot / Andis clipper tip of the week for week 9, 2010. Be Selfish - Never share your tools. Everyone needs to own, bring, use and maintain his/her own equipment. This is a great tip to share just days before one of the largest hair shows in North America. better deals and more tools than you can shake a clipper comb at. I hope you have saved your tips. Come early, stay late. Shop hard and get all the tools you need to be armed and dangerous in the shop. Here is the web site for the IBS NYC show. http://www.ibsnewyork.com/ Here is the link for my clipper tips book. If you ike this tip and do not want to wait for me to post all of the 1 at a time. <a href="http://www.blurb.com/bookstore/detail/329467">Buy the entire book here now</a>. 1 Mar 2010 Here is your Ivan Zoot / Andis vocabulary word of the week for this week. Geometric Style - The squareness strived for when creating flattop styles and many masculine haircut silhouettes. This squareness or strong geometry is one of the keys to great men's hair cutting. Vertical sectioning at the sides and palm to palm cutting are great ways to encourage this squareness. Longer shears also aid in building square shapes, especially when cutting the hair on the top of the head. This cut shows strong geometry. <a href="http://haircutsformen.org/buzz/haircuts/buzz177.htm">Image here</a>. and another. <a href="http://haircutsformen.org/buzz/haircuts/buzz162.htm">Here</a>. 26 Feb 2010 Here is your Andis / Clipperguy business builder tip of the week for week 8, 2010. Take walk-ins - Enthusiastically take walk-in clients in between your booked appointments. Walk-ins are new clients excited to be found or ongoing customers whose lives just do not fit with making appointments. I used to take 2 appointments per hour and fill the spots between with at least 2 walk-ins each half hour. This kept my chair full all day with minimum six clients per hour. This kept the waiting room turning over rapidly. In just a short time clients came to know that at 10 and 40 after the hour an appointment would be hopping out of the chair and I would be ready for a walk-in. Maximize your time and the time of your busy clients. 25 Feb 2010 The Americas beauty Show in Chicago is right around the corner. march 27, 28, 29, 2010. We will be there in a big way (as always) for 2010. We will have an expanded stage and a revamped selling booth. New and hot items will be on display and the Andis team will be demonstrating how you can turn them into cash in your chair. Amazing looks and styles await! See youthere. Link below for tickets. http://www.americasbeautyshow.com/ 25 Feb 2010 Ivan Zoot and the Andis beauty industry show experience is headed to Music City U.S.A. We will be presenting classrooms education and selling tools on the floor at the upcoming BSG fashion Focus 2010 at the Nashville convention center on March 21 and 22, 2010. Stay tuned for more info and make your plans to be there. http://eventzs.com/heil-beauty-supply-fashion-focus-fashion-event 23 Feb 2010 Hot deals this weekend at the Broner Bros show. Watch this video. http://www.youtube.com/watch?v=J0hz7dJDN-4 19 Feb 2010 We have posted a second Andis new item introduction video today... new Andis trimmer - Superliner. See it here, then go buy it! <a href="http://www.youtube.com/watch?v=-qZaupFYlg0">Link to video</a> http://www.youtube.com/watch?v=-qZaupFYlg0 18 Feb 2010 Please see the link below to enjoy the newest and latest video from Andis and me. This one is a NEW item alert... so... you know you want to know. Enjoy! <a href="http://www.youtube.com/watch?v=yDOAmEQIHW8">NEW ANDIS VIDEO</a> http://www.youtube.com/watch?v=yDOAmEQIHW8 18 Feb 2010 This is your Andis / Ivan Zoot / ClipperGuy business Builder tip of the week for week 7, 2010 Offer club cards - Everyone likes to be a member of the club. Club cards for preferred clients, prepaid monthly subscription clients or frequent fliers are great ways build brand loyalty. “buy 10 get 1 FREE” cards are a great way to retain clients. With five punches on the card the client is half way to a freebie. He is not likely to wander off. Prepay clubs, a flat fee for unlimited services for a whole month, quarter or year, are great business builders. Selling a card for an ongoing take-home product discount can be a great retail sales builder. Some shops even use bar codes on the card to manage client file database information. It does not have to be complicated or electronic to be powerful for your shop. If you like these tips you can buy the entire 52 week, ClipperGuy Says... Get Busy book here = http://www.blurb.com/bookstore/detail/215247 17 Feb 2010 The IBS show IN NYC is fast approaching (March 7, 8, 9, 2010). The education team for this event will be: Tone McGill, Charlotte, NC rocking the Andis stage. Jeremy Knott, Los Angeles, CA showing off his amazing hair trimmer designs... Have a look at the Andis home page for a sample of his work <a href="http://www.andis.com">here</a>. And have a <a href="http://www.youtube.com/watch?v=dKvEqFH3N9w">look here </a>for him live on stage in Southern CA...And I will be on the floor and in 1 classroom program each day. Go here for the <a href="http://ibsnewyork.com">IBS web site </a>for more info. 17 Feb 2010 Andis will be presenting and selling at the barristar student show in Orlando, FL on Sunday, March 14. We will have classroom presentations, main stage presentations and a selling booth. We hope to see you there. Visit the <a href="http://www.barristar.com/calendar.html">Barristar web site </a>for more information, registratione, etc. http://www.barristar.com/calendar.html 16 Feb 2010 Andis will present up close and personal classroom education at IBS NY, March 7, 8, 9, 2010 at the Javit’s center in NYC. Sunday’s class is the 5 keys to successful clipper training - 4 p.m. to 5:30 p.m. in room 1E19. Monday’s class is the top 10 techniques of clipper mastery - 2 to 3:30 p.m. in room 1E18 and Tuesday’s class is for students, No fearing the shearing - 2 to 3 p.m. For more information please visit www.ibsshownewyork.com 15 Feb 2010 Use the link below to see the latest Tool Tips video from Andis on YouTube. This one is an efficiency tip for clipper cutters. http://www.youtube.com/watch?v=XPxmppuU-JE 15 Feb 2010 I need a few heads. My Andis class is on Sunday afternoon at Bronner bros Show this weekend. I need a few heads to clipper cut/demo. I am looking for an afro... a bit long and out of shape to cut down and get it under control. I am also looking for a flat top. Either a Caucasian, Asian or Hispanic male for a classic, short flat top or a textured head/African American for a classic 1980's high top box cut, think Arsenio Hall from the 80's. If you live in the ATL, GA area and want a great FREE clipper cut. Or if you know of someone... please get them in touch with me. Please send me an email and let's set it up. expert@andisco.com TY Ivan 14 Feb 2010 Here is your Andis business builder tip of the week for week 6, 2010. Always important... and the source of much arguing in many shops... Mind the messages - Be aware of the radio station and the television channel that you broadcast in the shop. Are the messages and images you are exposing your clients to in keeping with the mood and feel of the business you are trying to build? Is the radio playing ads for other haircutting businesses? Is the television program in conflict with the values and temperaments of the clients you wish to retain? Is that magazine cover displaying an image that is appropriate for ALL of your traffic? Be sure the messages you support are supporting the growth of your business. To me this one is very basic. But is it lost on many folks. here in Chicago we have one large salon/spa chain. They buy HUGE amounts of radio time during the holiday season to promote and sell gift certificates. Good for them, but, Many times I have heard their commercials playing on the radio while sitting in another shop. Bad for that shop. Mind the messages. In my shop we would play different radio stations during different parts of the day to reflect the tastes of our traffic. Today, if I had a shop, I would be playing mixes I created myself on my ipod. 11 Feb 2010