by IvanZoot
21. February 2012 07:20
When pop culture pops you had better be ready. When it pops in your market, be on your game and ready to make your marketing move. Nice job Mr. Logan. Nicks player jeremy Lin has a clipper cut. Are you using his new found popularity as an opportunity?
LINK HERE to see what Craig did.
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Barber | General
by IvanZoot
1. February 2012 07:21
Get your Andis men's hair cutting and clipper game on in a big way. 3 cities, 3 different classes. This is world class education in small group settings. Learn more, earn more. You do not want to miss this east coast andis education opportunity.
LINK here for details.
by IvanZoot
20. January 2012 06:57
SSE Long Beach (Jan. 28 - 30) has so many great educational opportunities! Andis and I will be there presenting and hope you'll join us. From hands-on clipper cutting to clipper cutting business building to clipper education on the floor and in the classroom and HOT clipper deals, plan now to maximize your ISSE LB experience. For tickets and education schedules,
LINK here.
by IvanZoot
19. January 2012 06:58
Andis is a sponsor of this St Baldrick's event and I am to be a volunteer hair cutter. Please look over the event and make a donation. This is to fight kids cancer, a worthwhile cause.
LINK to event donation.
by IvanZoot
5. January 2012 07:09
Great Clips has introduced a Iphone app that lets you kill the wait time for a hair cut. Nice idea. Here is the piece I found on the web. Saw a TV commercial last night, too. FREE app. Great idea.
1. Great Clips Online Check-In (Free) - The kids need a trim for the holiday photos but you’re stuck in yet another long line at the mall. Great Clips, the world’s largest hair salon brand, makes your holiday hair appointments quick and easy with the hair industry’s first ever online check-in. Download the app on your cell phone and put your name on a virtual waiting list. When you walk into the salon, you’re the next to go. With online check in, wait times are usually no more than five minutes.
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General
by IvanZoot
4. January 2012 07:11
Nice article on the web about MK, our hair cutter in the UK and his design work in the ramp up to the 2012 London Olympics. Nice!
LINK HERE
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by IvanZoot
16. December 2011 08:04
This was posted to FB by a Belmont Barber shop in Chicago. I like this list. You see lists like this all the time. I try to adhere to much of it. I can not say I make all the marks all of the time. I am still trying. There is a lot of good here to be learned and lived by so as to be an adult male of a reasonable level of style, culture and distinction. Link
HERE. Which ones are you hitting? Which ones are you missing? Which ones do you NOT agree with? Which ones do you think should be printed in RED and BOLD? Must read of rall guys, all barber guys and all women who provide direction to the guys in their life... Isn't that ALL women?
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by IvanZoot
9. December 2011 10:41
Adam at Slim's in Crystal Lake, IL got the pole added to an already nice Andis Master tattoo.
Nice support for hsi passion for the Andis brand.
Do not forget to plug it in!
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by IvanZoot
7. December 2011 10:43
I was in the area for a school class and paid a visit to my buddy, Slim the Barber at Slim's shop in Crystal lake, IL
I got a great hair cut. I look taller, slimmer and a bit smarter. Thank you Slim. Great shop. @x as big as it was last time I visited. Adam commands the chair in back. barbering the way it should be. Worth the trip and the visit. tell Slim I sent you.
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by IvanZoot
6. December 2011 10:44
Cutting hair is not enough. Taking good care of the client in your chair is not enough.
There is a lot of competition today. There are a lot of barbers out there.
Today you need to be a solid marketeer to build a business. You need to have strong selling skills to get them in the chair... and strong selling skills to get them BACK in the chair.
marketing for a barber is about a lot of small things done well.
Here are just a few items to think about and ask yourself... am I doing that well?
Your business card... Is is complete? All information present? Zip code, too?
Do you have a logo?... And not the stock barber pole clip art from the business card printer.
Does the shop have a good, visible sign?
Is the shop super clean (this is marketing, too)?
There are so many, I could write a book.
That is right, I did right a book. :)
I will share more in an additional post.
mean time... What are YOU doing to market your barber business?
Please share with us so we all can raise the bar.
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